Brian Dunning [PR] Lasso powered web travel agency gets graphical
Jun 10, 2002; 07:48
Brian Dunning
[PR] Lasso powered web travel agency gets graphical
AUCKLAND - For Jeff Fuller of New Zealand Destinations Unlimited, life just got a whole lot easier.
New Zealand Destinations (http:////www.holiday.co.nz) is one of the busiest inbound travel agencies in New Zealand. From the service they provide, you might never guess that they are only two people.
How do they do it? They run a comprehensive, but easy to use FileMaker Pro and Lasso application called e-travel 6000. "We've built a whole business on this application," says Fuller. From humble beginnings as a web-based travel marketing company, e-travel6000 has allowed them to maintain a million dollar travel business.
Created by Detlef Hebbel, e-travel6000 includes CRM, content management, a web advertising engine, an itinerary generator, a price calculator and booking engine, and a powerful marketing engine including email, newsletters, and auto responders.
Hebbel used Weblet Charts from http:////www.briandunning.com to create the chart elements in the application. "Weblet Charts delivers fast stats about the number of inquiries, bookings, cost, revenues and business development," says Hebbel. "Doing statistics by hand would require a person. By using Weblet Charts, we save about $2000 a month."
"Weblet Charts has been a time saving tool to compliment web applications in FileMaker Pro," says Hebbel.
By taking advantage of solution such as Weblet Charts, Hebbel was able to gain a competitive advantage over alternative products, and deliver New Zealand Destinations a superior package in record time at a fair price. And Jeff Fuller couldn't be any happier.
ABOUT INTERNET COMMERCE LTD
Internet eCommerce Ltd was founded by Detlef Hebbel. Detlef and his team have developed the application "e-travel6000" after spending 15 years in IT solution sales and 5 years in tourism marketing. Detlef had no initial background in programming, but has built many marketing based applications with Filemaker Pro and Lasso.
Detlef Hebbel, Director detlef@2000.co.nz http:////www.2000.co.nz
ABOUT BRIANDUNNING.COM
Brian Dunning has been a top developer, trainer, and writer in the FileMaker Pro world for many years, helping countless businesses maximize their data potential. He is a Technical Editor for FileMaker Pro Advisor magazine and a featured columnist for ISO FileMaker Magazine. He created the Master Class for FileMaker class series, and also manages FMPasap.com, the wireless channel for FileMaker news, tips, and tricks, all delivered to your Palm or Pocket PC device every time you sync. His FileMaker and Lasso courseware, ChartMaker Pro, and BoardRoom instant messaging software are all available online.
Brian Dunning brian@briandunning.com http:////www.briandunning.com
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