FOR IMMEDIATE RELEASE
April 25, 2003


BLUE WORLD SHIPS LASSO REPORTER

Free application for Lasso Professional 6 users speeds process of
creating robust reports on MySQL data

Bellevue, WA--April 25, 2003--Blue World Communications,
Inc.--pioneers of the Web Data Engine(tm)--today shipped Lasso
Reporter 6, a new tool for quickly creating robust reports from data
contained within MySQL databases. Lasso Reporter is a LassoApp which
can be freely used on servers running Lasso Professional 6, Blue
World's leading Web application server for creative professionals.

"Collecting large quantities of data is totally useless unless you
have a way in which to easily generate meaningful reports," said Bill
Doerrfeld, CEO of Blue World. "With Lasso Reporter, knowledge workers
have a solution which makes it very easy to quickly build robust
reports from most any set of data, with zero programming required. By
allowing knowledge workers to take control of data themselves,
organizations can dramatically increase their productivity while
reducing IT costs."

Lasso Reporter empowers business professionals to make sense of data
by building custom reports without having to hire a programmer or
utilize their organization's limited information technology
resources. Lasso Reporter allows Lasso developers to spend less time
building custom reports for their clients and more time developing
innovative solutions.

"Lasso Reporter was born out of a real knowledge management need
within our own company as we migrated from an old workgroup database
system to a new system and no longer had access to intuitive,
GUI-based tools for quickly building reports," said Bill Doerrfeld.
"In fact, the lack of easy reporting tools is one key reason why many
knowledge workers hold off on migrating their solutions to more
robust database systems. With Lasso Reporter, that barrier is
removed. Lasso Reporter brings the same ease-of-use for report
generation found in leading workgroup database products to MySQL
databases."

Lasso Reporter Overview

Lasso Reporter allows multiple users to log-in to create and securely
view their own private reports along with reports to be shared with
others. Reports contain a header, footer and body area where data can
be summarized, sorted, and calculated by individual groups or by the
total found set. For example, a report can be quickly created which
groups together and sorts all records in a specified date range based
on a "product" field, summarizes the total sales for each product,
and shows the total number of units sold for each product. An
unlimited number of user-defined custom reports can be created, and
existing reports can be quickly recalled for edits and enhancements.

Lasso Reporter Features

Multi-User Security - Multiple users can log-in to create and view
reports for databases and tables for which they have been granted
access in Lasso Administration. Private reports are easily
distinguished from those accessible to others.

Unlimited Dynamic Reports - An unlimited number of custom report
formats can be created and stored. The content of reports changes
dynamically with each report run as data within the found set
changes. Default report settings enable users to instantly create and
publish reports.

Export and Print - Reports can be exported for additional processing
in other applications or printed from within Lasso Reporter.

Custom Queries - Each report can be based on a found set of records
established via multiple queries on several database fields, each
controlled by a full collection of query operators and logical
comparison operators. The query criteria can also be displayed in the
report.

Grouping and Sorting - The found set from compound queries can be
grouped (e.g. creating sub-summaries) and sorted in ascending and
descending order. Grouped field summaries can be displayed by
themselves or along with all records within each group.

Date Ranges - Several built-in date range options speed the
specification of precise date ranges. Date ranges for reports may be
conveniently displayed within the header or footer of the report.

Localization Display Options - The preferred display format for dates
and currency can be customized.

Grand Totals and Sub-Totals - Both leading and trailing grand total
summaries can be inserted within report headers or footers
respectively. Sub-totals and running totals can appear in group
section headers and report columns within the body of the report.
Summaries can be calculated based on averages, sum total, maximum
value, minimum value, record count and more.

Display Options - Labels, field items, header/footer items, group
header items, group column items and more can be individually
modified and shown or hidden as required. The display order and size
for items is customizable.

Quick Installation and Setup - Lasso Reporter is quickly installed
simply by dragging and dropping the Lasso Reporter LassoApp (a
single-file encrypted application) into your Web documents folder on
your server running Lasso Professional 6. Set up is accomplished by
selecting the "Initialize" button in the Setup area which
automatically creates the preferences table where all report settings
are stored.

Requirements and Availability

Lasso Reporter requires a single-user or multi-user version of Lasso
Professional 6 which includes a built-in Lasso MySQL database from
which reports may be derived. Reports may also be created based on
data contained within any external MySQL databases. Lasso Reporter
operates on all platforms supported by Lasso Professional 6,
including Mac OS X 10.2 (Jaguar), Windows 2000/XP and Red Hat Linux
7.3.

Lasso Reporter 6 is immediately available for download via the Lasso
Reporter Web site at
<http://www.blueworld.com/blueworld/products/reporter/>. Lasso
Reporter is available for free use by registered customers of Lasso
Professional 6 and Lasso Studio 6 products.

Live Demo, Slide Show and Additional Information

An online live demo of Lasso Reporter is currently running on the
Blue World Web site along with a slide show overview of the Lasso
Reporter interface. The demo, slide show and additional information
are collectively accessible via the Lasso Reporter Web site at
<http://www.blueworld.com/blueworld/products/reporter/>.

About Blue World

Blue World Communications (www.blueworld.com) delivers cross-platform
software tools allowing Web developers and designers to quickly build
and serve powerful data-driven Web sites. Blue World provides Lasso
Professional, Lasso Studio and ListSearch.com in fulfillment of its
mission to bring business to the Internet(tm).

###

(c) Blue World Communications, Inc. Lasso, Lasso Studio, Lasso
Professional, Web Data Engine, ListSearch, Blue World Store, bring
business to the Internet, and Blue World Communications are
trademarks of Blue World Communications, Inc. Other company names,
brand names and product names may be trademarks of their respective
holders.

--


---------------------------------------------------------------------
Bill Doerrfeld bill@blueworld.com
Blue World Communications, Inc. http://www.blueworld.com/
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Build and serve powerful data-driven Web sites
with Lasso Studio and Lasso Professional.

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